The latest research regarding the UK’s retail spending suggests that people are spending more money in shops than they were earlier this year. Online business Website City AM recently reported that although fewer shoppers visited shopping centres and high streets this summer, retail spending was actually at its highest since January.
The Director of the British Retail Consortium (BRC) Helen Dickinson said that although footfall had decreased, the amount of money that was spent by shoppers per trip had actually increased. The data went on to reveal that although footfall has decreased on high streets and shopping centres, it increased by 2.9% in out-of-town retail parks during August 2014.
“It seems that customers are hitting the high streets with purpose – knowing what they want to buy ahead of time, supported by online research – and doing more shopping in a single trip,” Helen Dickinson said.
The Rise of Online Shopping
Online shopping has been a hot topic of conversation for a number of years now as footfall on British high streets has made a gradual, but significant, decrease. But according to Mintel’s Christmas 2014 predictions, although online sales are again set to increase, a whopping 87% of all retail sales will be made in shops in December 2014.
Professional Sign Makers Sheffield
As expert sign makers in Sheffield, Image Sign Studio are well aware of the increasing popularity of online shopping, but they firmly believe that there is plenty of scope for retail shops to claim their fair share of the market. There’s nothing like going into a shop and physically holding a product, then to come home with the item in your shopping bag on that very day. For all the convenience of online shopping, there’s only so much you can find out about the item from looking at it on a screen and reading reviews.
Boost Sales over Christmas with a New Shop Sign Sheffield
So now is the time to ensure that you make the most of attracting the shoppers into your retail store. Online shopping may be as popular as ever, but the research suggests that there is still an enormous amount of people stepping out on the high street, shopping centres and retail parks.
If you are looking for a shop sign Sheffield that will increase your visibility on the high street over the festive season, Image Sign Studio can help. The staff at their Sheffield sign shop will offer you all the helpful advice and direction you need to ensure that your business makes a great first impression. Call them 0114 261 7617 for more information.